IT Cosmetics

IT Cosmetics Your Skin but Better Foundation + Skincare - Hydrating Medium Buildable Coverage - Minimizes Pores & Imperfections - Natural Radiant Finish - with Hyaluronic Acid - 1.0 Fl Oz

$55.89
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Product Description

IT’s Your Medium Buildable Coverage

Lightweight and buildable, this true-to-skin foundation instantly improves the complexion with a natural radiant finish.

Skin-Loving Ingredients

  • Hyaluronic Acid & Aloe Vera Extract instantly hydrate and smooth the look of skin.
  • Vitamins E & B5 moisturize the skin and fight free radicals to help strengthen the skin barrier.
  • Hepes Acid gently exfoliates for a brighter-looking complexion.

Developed with Plastic Surgeons & Dermatologists

Developed with plastic surgeons’ insights and dermatologists’ ingredient and skincare expertise, IT Cosmetics creates problem-solving, skin-loving formulas that give you visible results.

*Source: The NPD Group/ U.S. Prestige Beauty Total Measured Market, Makeup Brand Dollar Sales, January-December 2020

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Description Color-correcting medium coverage foundation + brightening glow serum Color-correcting full coverage with added luminosity Color-correcting full coverage foundation Foundation + Skincare for better bare skin in 2 weeks A multitasking, full coverage concealer that improves the appearance of wrinkles without creasing or cracking. An ultra luxe, ultra plush tool that helps to blur away imperfections and build coverage.
Texture Cream Cream Cream Lightweight Liquid Cream
Coverage Medium Full Full Medium Buildable Full
Finish Healthy Glow Radiant Natural Natural Radiant Natural
Skin Concern Texture and softness, pore appearance, skin tone evenness, overall quality/healthy appearance Acne scarring, wrinkles, redness of skin, large pores Acne scarring, wrinkles, redness of skin, large pores Skin tone, texture, hydration, imperfections Dark circles, wrinkles, redness, dark spots, acne

*Results based on a 2-week consumer study. **Results based on a 2-week clinical study. ***The NPD Group, Inc./US Prestige Beauty Total Measured Market, Makeup Brand Dollar Sales, January - July 2020. Claims confirmed by L’Oreal 12/22/20, 2032952.